SRINAGAR: Creating a new benchmark in the compact sedan segment, Maruti Suzuki India Limited (MSIL), today introduced the Dazzling New Dzire with petrol and S-CNG models. As one of the most successful and iconic brands in Maruti Suzuki’s portfolio, the Dzire has earned the trust of over 27 Lakh customers across the country.
The Dazzling New Dzire has been re-imagined to build on the strong foundation of its legacy and unmatched style, comfort and reliability.
With its progressive design, plush two-tone interiors and a host of segment-first features, the Dazzling New Dzire offers a distinguished and premium experience. Crafted for young, accomplished individuals who view cars as a reflection of their personality, the new Dzire aims to be a game-changer by effortlessly integrating style with performance, sophistication and comfort. With the Next-Gen Z-Series engine at the heart, the All-New Maruti Suzuki Dzire promises incredible value as India’s Most Fuel-Efficient Sedan*.
Introducing the All-New Dzire, Hisashi Takeuchi, Managing Director & CEO, Maruti Suzuki India Limited, said, “The Maruti Suzuki Dzire has long stood as a hallmark of excellence in the sedan segment and chosen by customers to become India’s highest-selling sedan3* year-after-year. With each generation, it has revolutionised the market and redefined customer expectations. The Dazzling New Dzire exemplifies this enduring legacy with emphasis on styling, performance, features and safety. Sporting a progressive sleek design and plush interiors, the all-new Dzire resonates with the aspirations of today’s ambitious and successful individuals. Furthermore, the advanced Z-Series engine makes it India’s most fuel-efficient sedan*.”
Commenting on this launch, Partho Banerjee, Senior Executive Officer, Marketing & Sales, Maruti Suzuki India Limited, said, “Trusted by over 27 Lakh customers, Maruti Suzuki Dzire has been the best-selling sedan in its segment, since its launch in 2008.The All-New Dzire is a testament of our relentless pursuit to offer experiences that are specially tailored for the young, ambitious, ‘Thriver’ who makes a statement with distinct choices. The new Dzire is loaded with segment-first features making it a perfect blend of modernity and cutting-edge technology. This new generation Dzire will empower our customers to effortlessly enhance their lifestyle and confidently assert success”.
The Dazzling New Dzire sports a dynamic and progressive design that asserts an unmistakable road presence. The progressive sleek silhouette not only enhances its visual appeal but also contributes to remarkable aerodynamic efficiency. The striking wide front fascia, combined with emotional, 3D sculpting conveys a modern character.
The Dazzling New Dzire features the segment-first LED Crystal Vision Headlamps, ensuring that every journey is both safe and stylish. These headlamps are complemented by Sleekline LED Daytime Running Lights (DRLs) that wrap around the upper grille creating a wide graphic expression. Along the side, the character lines stretch across the body and all the way to the rear to enhance the vehicle’s length. The rear end of the vehicle features new 3D Trinity Rear Lamp Signature, creating a dynamic look from every angle.
In addition, the Dazzling New Dzire sports meticulously designed elements such as a Shark-Fin Antenna, Aero Boot Lip Spoiler, and Two-Tone Precision-Cut Alloy Wheels that ensure a distinct identity.
The Dazzling New Dzire will be available in three new colour options –Alluring Blue, Gallant Red, Nutmeg Brown, in addition to Arctic White, Splendid Silver, Bluish Black and Magma Grey colour options that are on offer.